Rachel Wang

Service Design (MA)
Rachel Wang
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BridgeHome is a service design project that explores the emotional and practical journeys of single parents navigating housing insecurity in the UK. It aims to bridge gaps in support by designing tools and interventions that promote agency, clarity, and care during the transition into stable housing.
Whitgift Blooms: Revitalising Croydon Through Green Space and Community Care
Whitgift Blooms: Revitalising Croydon Through Green Space and Community Care
Whitgift Blooms is a speculative service design project reimagining Croydon’s Whitgift Centre as a vibrant green community hub. It addresses urban isolation, lack of green space, and local unemployment through a series of inclusive events, workshops, and support systems aimed at revitalising both people and place.
Catch22: Redefining Engagement Through Speculative Design
Catch22: Redefining Engagement Through Speculative Design
Catch22 is a service design project developed in collaboration with the UK charity Catch22. The project explores how to improve engagement and long-term impact in employability programmes for underserved young people. By analysing the existing reward system, the team proposed strategic interventions that centre on intrinsic motivation, youth agency, and sustained behavioural change.
Missinformation: An exhibition challenging the misinformation that shapes women’s lives, identities, and choices.
Missinformation: An exhibition challenging the misinformation that shapes women’s lives, identities, and choices.
Missinformation is an exhibition that examines how women information misleading narratives in media and society shape public perceptions of gender roles, relationships, and marriage. Through visual storytelling and curated installations, the project contrasts idealised portrayals with real-world data to provoke reflection and encourage critical conversations about women's autonomy and social pressure.
Whitgift Blooms: Revitalising Croydon Through Green Space and Community Care
Catch22: Redefining Engagement Through Speculative Design
Missinformation: An exhibition challenging the misinformation that shapes women’s lives, identities, and choices.

About

Rachel Wang (Yang Chuan Wang) is a Service Design Master’s student at the Royal College of Art with over three years of experience as a UI/UX designer in Taiwan. Her professional background includes work in fintech, education, and public services, with a focus on user-centred research, digital product strategy, and design system development.

Currently based in London, Rachel is passionate about using design to improve social systems and public experiences. Her recent projects include Catch22, which proposed a restructured, motivation-driven journey that balances tangible rewards with meaningful, long-term behavioural change; Whitgift Blooms, a Grand Challenge second place winner proposal transforming Croydon’s retail space into a green social hub; Misinformation, an installation addressing how biased of women narratives shape public opinion; and BridgeHome, a final-year project offering a co-living supportive system, by matching the needs of single parents and students.

She enjoys collaborative, research-led work that combines storytelling, systems thinking, and community co-design. After graduation, Rachel hopes to continue contributing to socially impactful projects in the UK.

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